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Tuesday , January 16 2018
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Insurance

Call Conversions: the Blind Spot Threatening Digital Marketing ROI…

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In 2017, digital ad spending in the United States will exceed TV ad spending for the first time. And, by 2020, marketers will spend 36 percent more on digital than on TV. Those predictions are a powerful testament to the importance digital advertising has in modern marketing. Related: 3 Ways to Optimize Your Marketing-Automation ...

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The Expensive Benefit Plan Penalties You'll Want to Avoid…

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2016 has been a whirlwind year for employer legislation and compliance, and things aren’t slowing down. In July, the Department of Labor (DOL) finalized a list of increased penalty amounts for violations related to employee benefits and pay — some of which haven’t been updated since 1997. With so many ...

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The Type of Insurance You Need for Your New Business…

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In their book Start Your Own Business, the staff of Entrepreneur Media Inc. guides you through the critical steps to starting your business, then supports you in surviving the first three years as a business owner. In this edited excerpt, the authors reviews the most critical types of insurance coverage ...

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How to Control Increasing Employee-Benefits Costs…

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Healthcare costs are rising, and that means one thing for employers: more expensive employee benefits. In fact, an August survey of 133 large U.S. employers by the National Business Group on Health (NBGH) found that employers surveyed expected health-plan premiums to rise in 2017 by 5 percent. Related: 6 Hacks for Taking Control ...

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3 Expert Tips to Lowering Your Insurance Costs…

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This story appears in the July 2016 issue of Entrepreneur. Subscribe » Q. How can I reduce my company’s insurance costs? A. It’s simple, in theory: The less risky your business seems, the less your insurance company will charge you, says Michael Turpin, an executive VP at New York City-based brokerage USI. 1. ...

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